Behind the Scenes with Regard Magazine, In Add Minus and Jayson Blair

With so many fashion brands and stores to choose from, it’s so refreshing to discover a new and exciting player to the game.  In Add Minus is a new fashion brand that is sure to become a household name in short order. With beautiful styles for both men and women, they feature premium fabrics and a clean cut, European aesthetic that is easy to wear but still makes a statement. We have featured this fabulous style Brand in several shoots including our shoot with  MTV’s “Hard Times of R.J. Berger’s,Jayson Blair. Check out the behind the scenes of his shoot….

                                       Jayson Blair leaving In Add Minus Century City


                  
            Behind the Scenes with MTV’s “Hard Times of R.J. Berger’s,Jayson Blair
                                
                  
                 Behind the Scenes with In Add Minus‘ V.P. of Merchandising, Alisa